Check-in 5 times and get your FREE SC Beanie.

We are hooking you up once again with an awesome deal. First person to check-in to the Santa Cruz Skate and Surf Shop 5 times** via Facebook Mobile gets a FREE SC Beanie. We currently have 3 colors available: Red, Black, and Grey. Limited availability. They are selling quick so you better get on it.

Here’s what you need to do:
Stop by the shop at 912 41st Ave in Santa Cruz, say hi to us, browse our latest and greatest product, check-in on Facebook mobile, maybe even bring a friend and play a round of ping pong, then come back for more on another day.
It’s that easy.

Once you check in 5 times show us proof on your mobile device and we will hand you a SC Beanie in the color of your choice.

Who will be the first? Game on.

If you haven’t liked our Facebook page yet, be sure to do so for info about our daily deals and more: facebook.com/santacruzskateandsurf

NOTE: **Each of your 5 check-ins must be on different days. We will be able to see this when you show us your mobile device.

SC Beanies available in 3 colors: Grey, Black, and Red.

Danny Simon log time friend and roommate of Bryan Stow decided he would contact Danielle of El Palomar and do something for his friend of 25 years as he lay in a coma in Los Angeles.

Showbiz and Danny Simon

The event that took place last night was way more than anyone could have asked for. Amazing people came together and donated from the heart, not only their money but for some prize possessions.

Bryan Stow Fundraiser

KDON 102.5 and The Morning Madhouse led by DJ Showbiz made the night spectacular. It was not without emotion as Showbiz asked for a moment of silence for Bryan Stow, it slammed right into the opening ceremony for the first home game of the year for the San Francisco Giants vs. LA Dodgers. The game was dedicated to Bryan Stow and a message was spoken by the teams that while this is a rivalry, we all go home to our families in the end. Stop the violence was the overarching theme.  You could have heard a pin drop in the Palomar…it was emotional.

Opening ceremonies for Giants game dedicated to Bryan Stow

After everyone was reminded why we were there, the festivities began as Bryan would have wanted them to. Auction items were flying quicker than Showbiz and Danielle could keep track. First to go was the replica World Series trophy for $550.

SF Giants replica World Series Trophy sold for $550

Next up was the autographed Barry Bonds bat donated by Eddie Gauer of Tanners Cove that fetched $650 in a heated live auction.

Barry Bonds bat fetched $650

As the evening continued numerous items were Live Auctioned, Silent Auctioned and raffled off with over $20,000 being raised in total for the Bryan Stow recovery fund.

Hand autographed Steve Caballero skate deck Stoked Grom!!!

I have never seen the Palomar that packed on a Monday night, and in the back of my mind I could not get the visual of Bryan Stow’s smiling face…and the fact that he was lying in a hospital bed completely unaware as to how many people care about him, his family and his recovery. It is truly heart warming to see the community come out in full force. Thank you to some many people, you all made a difference last night.

Below was a song dedicated to Bryan Stow and was sung at the top of everyone’s lungs. Hopefully Bryan will one day realize how many people truly care.

As the holidays approach its hard to forget that 1 in 4 kids in Santa Cruz County are going hungry. Grind Out Hunger is the charity we started and we support it 100%. 2009 over 130,000 pounds of food was raised to help feed hungry children in Santa Cruz County. 2010 we want to double that to 250,000 pounds and we are 500 pounds closer.

Tarp Surfing legends Homer Henard, Omar Etcheverry, Chris Killen Seth Migdail, Dana “SkimShady” and DK pull some major Tarp Kegs to raise money/food for Grind Out Hunger special thanks to Timmy of Aloha Island Grille for the killah grinds!!! The Chesters for the video production and Black Tide for the song!

Special appearances by Luke Rockhold, Bud Freitas, Kyle Thierman, FujiTV (from Japan), Seth Migdail, Tyler Fox and many many more that made the day seriously out of control!!!

Make sure you keep an eye out for the Skateboard Ramp Donation Station as it makes its way around the county. Here is a little video made for us by The Chesters with some Black Tide music…enjoy and get involved!

Grind Out Hunger Skateboard Donation Station

Grind Out Hunger Sponsors 2010

TarpSurfing has become a world wide phenomenon and SC is right there with it! Take a look at the screen shot and link on over to Apple’s Website to watch the video yourself (look in lower right corner for “TV AD” click and watch)! I guess you could say Tarp Surfing is the new POP CULTURE ICON!!! Make sure you come to our Tarp Surfing event at Santa Cruz Skate and Surf Shop which benefits Grind Out Hunger.

Tarp Surfing in new Apple iPod Touch TV commercial

So when you lay your head down at night, just remember Sam Diggedy and RickyDanny are out there Tarp Surfing! A night session was in order with the OG Tarp Surfers in a secret spot with perfect Tarp Shore winds…Ruse Entertainment was there to capture it all. Make sure to notice the angles…Shouts out to Homer Henard, Matt Rockhold, Chris Killen and Cole Kerby for pulling, filming and tarping!

Local charity Grind Out Hunger and Danny Keith have been nominated in Major League Baseball and People Magazine “All-Stars Among Us” national campaign.

Danny Keith People Magazine All Stars Among Us

Grind Out Hunger is on a mission to end childhood hunger through skateboarding! in 2003 Santa Cruz Skate Shop owned by Danny Keith placed some barrels from Second Harvest Food Bank in the store, the result 7 years later is a full fledged program to utilize Action Sports to feed children. http://www.grindouthunger.org founder Danny Keith is infectious with his approach to feeding children, going right to the source and speaking directly to the students in their schools. Keith skates into over 25 schools a year in Santa Cruz County to spread the message of altruism and preventative guidance about people going hungry. “When I started understanding how many kids were going hungry, it was pretty moving for me,” Keith said. “I just couldn’t let that happen on my watch.” With over 500,000 pounds of food raised for children, Grind Out Hunger is looking to expand its reach outside of Santa Cruz County. “I call on all food banks across the nation to reach out and use Grind Out Hunger in their area to speak to the kids” Keith remarks, “I am willing to travel, train and execute with the rest of the United States”

To vote for Danny Keith Go to

http://www.peopleallstars.com/

select SF Giants and vote Danny Keith.

The annual campaign honors every-day heroes who make a difference in their community, said Major League Baseball spokesman Matt Bourne. People magazine selected three finalists for each one of the league’s 30 franchises and is putting them to the fans’ vote until June 20 on the Web site www.mlb.com/peopleallstarsamongus.

Keith was selected for his work with Grind Out Hunger, the charity he created in 2004 to help the Second Harvest Food Bank raise food for children in Santa Cruz County.

“Danny just put his heart and soul in Grind Out Hunger and really got the kids involved,” said Bly Morales, food drives and events manager at the food bank.

The 30 community leaders — one representing each club — will be honored during this year’s pre-game ceremony of the All-Star Game in Anaheim on July 13, Bourne said. The overall winner will be featured in People Magazine during the game’s week.

Grind Out Hunger/Danny Keith will be honored at homeplate in tonights June 14th San Francisco Giants game at 6:30pm PST against Baltimore Orioles.

I have faith in the world again.

Last night I was awarded a NEXTie award with three other amazing people Enrico Ramirez-Ruiz, Reyna Ruiz and Marina Sousa held at the old Wrigleys Gum Factory…yes they use to make gum in Santa Cruz.

A night at the NEXTies

My wife and I arrived to find the venue artfully decorated and definitely 1st class, there was a bit of comedy when we tried to check in as my name wasn’t on the guest list….thank god they had the party poster nearby with my pic on it…it was a close one as I saw security eyeballing me lol. Once we worked out that issue which was hilarious as I had to have Ryan Coonerty vouch for me and then all was fine. As the sold event filled in and the food rolled out, people started mingling and the party was getting started. Ironically, the first people we spoke with were Enrico Ramirez-Ruiz and Reyna Ruiz (2 of the 3 other award recipients) you could tell the nervous energy was built up as we were excited to be honored and really had no idea what was in store for the evening. Greg Archer and Jeff Dinnell were on fire making sure to get film outtakes with all the nominees and making the event even brighter. Jeffrey Kongslie, MC and man de la extraordinaire with his spiffy bow tie was full of energy and a phenomenal host to all that showed to celebrate the gala in store. After carousing the crowd and eating the fine hor devours it was time to get down to business. I was up first and Ryan Coonerty along with an insane video bio introduced me to the stage and I had my moment to share with the crowd what Grind Out Hunger meant to me through this quote from Alvin Toffler:

“The secret message communicated to most young people today by the society around them is that they are not needed, that the society will run itself quite nicely until they – at some distant point in the future – will take over the reigns. Yet the fact is that the society is not running itself nicely… because the rest of us need all the energy, brains, imagination and talent that young people can bring to bear down on our difficulties. For society to attempt to solve its desperate problems without the full participation of even very young people is imbecile.”

I had the time of my life as my wife and I made it around the capacity crowd talking about Grind Out Hunger and what an inspiration it is to the youth of Santa Cruz County. My friends and colleagues came out in full support of the evening, Willy McCrea, Shane and Eden Gallagher, Paul Gallagher, Gina Renna and Eric Walters, Sean and Valerie Sinnot, Christian Sacoolas and Jen Nelson. I also ran into a few of my Facebook and Twitter friends Dewey Decibel, Mosiac Moon and MRosas who shared the wonderful evening.

Greg Archer, Jeff Dinell my lovely wife Taniya and yours truly DK

Tons of thanks and gratitude go out to Ryan Coonerty for nominating me, Greg Archer for believing in me, Willy McCrea Second Harvest Food Bank for taking a chance on me and Grind Out Hunger, Jeff Dinnell for capturing my essence on video, Jeffrey Kongslie, Timerie Gordon, Santa Cruz Next and its board, Santa Cruz Skate and Surf Shop, all the volunteers that helped setup, my wife Taniya and especially…especially the youth of Santa Cruz County…this award is ours!!!!